⚙️ 1. Extensive App Integrations
Connects to over 6,000–7,000+ apps, including Gmail, Slack, Salesforce, Shopify, and Google Sheets.
🔧 2. No-Code / Low-Code Workflow Builder
Create Zaps (automated workflows) with a drag-and-drop editor—enabling users without coding skills to build powerful automations.
Includes pre-built templates (“recipes”) to speed up workflow setup .
🔁 3. Multi-Step and Conditional Logic
Build multi-step Zaps with sequential triggers and actions across several apps.
Use Paths (if/then branching) for dynamic, decision-driven workflows .
🛠️ 4. Built-In Data Tools & Formatter
Includes built-in tools to format, transform, and parse data (e.g., date formatting, text splitting, calculations).
📡 5. Real-Time Triggers & Scheduling
Triggers run instantly when events occur in connected apps, or can be scheduled at set intervals.
📋 6. Task History, Error Handling & Autoreplay
Logs all automated tasks and provides detailed execution history for troubleshooting.
Offers autoreplay and retry options to handle errors or temporary failures.
🔗 7. Advanced Integrations (Webhooks & API)
Supports webhooks and custom API connections for apps that don’t have native integrations.
👥 8. Team Collaboration Features
Team plans include shared folders, shared Zaps, user roles, and single sign-on (SSO).
🧠 9. AI-Powered Workflow Components
Integrate OpenAI (ChatGPT, DALL·E) and other AI tools into workflows for enhanced automation .
🔒 10. Security and Compliance
Business and enterprise plans offer 256-bit encryption, compliance with SOC 2/3 and HIPAA, and robust access controls.
📦 11. Scalable Pricing Plans
Free plan with basic capabilities; paid tiers unlock multi-step Zaps, premium apps, paths, and team features.
Zapier is a no-code automation platform that connects over 6,000 web applications, enabling individuals and businesses to automate repetitive tasks and streamline workflows without writing code. Founded in 2011, Zapier empowers users to create automated workflows—called "Zaps"—that save time, reduce manual effort, and improve productivity across tools like Gmail, Slack, Google Sheets, Salesforce, and more.

In this episode of “My First Sixteen,” a16z Partner Seema Amble connects with Zapier co-founder Wade Foster about the company’s founding and GTM success utilizing a product-led growth (PLG) strategy. Chock full of actionable insights, this episode explores Zapier’s product strategy, customer experience, and how the team built a sustainable ...

An unauthorized user obtained access to a Zapier repository “inadvertently” containing customer data. The breach was caused by a simple 2FA misconfiguration on Zapier’s side. The creator of the automation tool of the same name contacted the part of the customer base affected by the leak. Zapier noticed the leak ...
Zapier’s founders combined their backgrounds in software integration and user-focused development to create one of the most successful no-code automation platforms today—built on a foundation of remote collaboration, lean startups, and community-driven growth. Let me know if you’d like deeper profiles on any of the founders, their leadership insights, or how their vision shaped Zapier’s AI roadmap!